“If you care about having a company where employees treat work as play and regard themselves as ultimate customers for the products they produce, then you have to be careful whom you hire, treat them right, and train them to treat other people right. Otherwise you may come to work one day and find it isn’t a place you want to be anymore.” (Excerpted from Let My People Go Surfing, by Patagonia founder/owner Yvon Chouinard)
Taking a deeper dive into our Q2 theme “Community” we have a chance to speak with Vincent Stanley, Director, Patagonia Philosophy, at the climbing and outdoor apparel company.
Vincent has been involved with Patagonia in a variety of roles since its beginning in 1973 and co-authored The Responsible Company with Patagonia founder, Yvon Chouinard.
Patagonia has been a leader in advocating for sustainability and ecological responsibility in all aspects of business. Patagonia has attained major growth and now approaches $1 billion in sales annually.
This success springs from Patagonia’s original mission:
Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.
Here are six unconventional, world-changing insights from Vincent Stanley’s experience contributing to a business that’s also a purposeful community.